Scaling Your Business Through Reinvesting With Christian Marin

Scaling Your Business Through Reinvesting With Christian Marin

You must reinvest in your real estate business if you want it to grow. Reinvestment is a necessary part of a company’s growth and expansion. The most successful real estate investors are those who do not settle and become complacent. They understand what it takes for their business to flourish, and they don’t hesitate to put their profits back into it. Christian Marin, a major player in Florida real estate, is an excellent example of how reinvesting can not only help your company grow but also scale it exponentially (if done correctly, of course). Let’s get a better look!

The following points are taken from the 22nd episode of the Real Estate JAM, where firefighter turned real estate expert Christian Marin shares various strategies for scaling your business, hiring the right people, and getting proper guidance in your real estate career. Check out the entire episode on YouTubeSpotify, or Apple Podcasts to get the complete experience!


 

What is Reinvestment?

Reinvestment is the practice of putting a portion of your company’s earnings back into your business. This is an effective strategy for increasing your company’s potential, particularly in areas of your business that need change or improvement.

 

How to Reinvest in Your Business?

The moment you decide to reinvest in your real estate business, the first thing you need to do is to assess what areas of your business need the extra boost and funding. Don’t just put money into different things without careful study.

Here are some things to explore if you’re not sure what aspects of your business could benefit from reinvestment:

  1. Marketing and Advertising – Putting money in marketing and advertising is a great way to reinvest in your business, whether it’s for increasing your social media presence, engaging in content marketing by creating a solid website and blog, or starting a podcast to grow your network. Just make sure you select the best marketing or advertising strategy for your company’s needs. Don’t simply imitate what others are doing because it worked for them. Determine what your business needs and concentrate on that.

Chris Marin has revealed how he reinvested every single profit his company made in the first eight months into marketing, direct mail, and PPC (pay-per-click). He stated that it was because of this decision that he was able to scale and go from a revenue of $300,000 in 2017 to $1.4 million in 2018.

  1. Additional Staff – Start-up real estate investors are typically a one-man show or a small team. However, as your company grows and your clientele expands, you may want to consider hiring more people to help make your work more efficient. If you can’t afford to hire full-time employees right now, you can experiment with hiring freelancers to see how they fit into your business dynamics. Hiring more people will also provide valuable experience in managing a larger organization, which is the ultimate goal, right?
  2. Professional Service – It’s essential to know how to run all aspects of your business. However, if you want to scale, hiring professionals is critical, especially when something is beyond your area of expertise. You may feel, for example, that you have a knack for flipping houses. However, if doing it yourself takes longer than hiring a professional, it’s time to do the math and determine if it’s worth the money.
  3. Yourself – Real estate investors should always stay current on industry trends and best practices. You can never go wrong when you invest in improving your skills and knowledge, whether it’s through attending conferences, hiring a mentor, or participating in mastermind groups.

 

Want to learn more from Christian Marin? You can listen to the full episode on YouTubeSpotify, or Apple Podcasts.

 

Outline of the Episode:

  • [01:53] How the crash of 2008 pushed a firefighter to become a real estate agent.
  • [03:07] Why did it take Christian two years to get his first deal?
  • [04:42] From Craigslist and bandit signs to earning $110,000 from commissions in just a year!
  • [06:52] Starting a business solely through direct mail. How did he pull it off?
  • [08:10] Reinvesting your profits and prioritizing marketing as a means of scaling your business.
  • [09:28] The importance of hiring the right people. It can make or break your business!
  • [11:04] Learning from past mistakes and rebuilding your team and business.
  • [13:13] The advantages of investing in yourself and getting a real estate mentor.
  • [14:57] Direct mail vs. cold calling – Which is the better option?
  • [16:49] The value in paid mentorship and in joining mastermind groups.

 

You can find Christian Marin on:

 

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